ABOUT Us

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About us

Aircraft Professionals since 1999
  • Buying, selling, trading, leasing.
  • Valuation
  • Import and export
  • International delivery
  • Experienced pilots and aircraft owners


Southern Aircraft Sales Ltd operates this aviation marketplace that connects aircraft owners, operators, agents, brokers and dealers worldwide.

SASL are the only aviation classifieds company in the world that are also experienced aviation valuers.

OUR POINTS OF DIFFERENCE

Global online digital aviation marketplace
Our business is not biased towards any industry sector or market/continental region.
Competitive without a broker commission.

We are not just another digital media company
Our foundations are in the business trading and delivering aircraft internationally.
We are experienced pilots and aircraft owners.
Our business is aeroplanes and helicopters - our platform is free of Google advert clutter.

We are aviation valuation specialists
Southern Aircraft Sales Ltd is the only aviation classifieds company in the world industry accredited to provide valuations.

Responsive is our reputation
New listings are published promptly - and updating, removing or moderating is completed quickly.

SOLD listed are promptly removed
Southern Aircraft Sales Ltd is decades past needing to keep 'SOLD' listings published as sales performance trophy.

Only high quality listings, because there are only two things that count in this business;
All listings need to meet the highest standard possible - so that our viewers/buyers are interested.
As a direct result of having viewers/buyers interested - our vendors receive value for money.

OUR MARKETS

We do business is 100+ countries, the top 50 are:
Argentina - Australia - Austria - Belgium - Brazil - Bulgaria - Canada - Chile - Colombia - Costa Rica - Croatia - Czechia - Denmark - Ecuador - Estonia - France - Germany - Greece - Hungary - Indonesia - Italy - Jamaica - Japan - Kenya - Lithuania - Malaysia - Mexico - Netherlands - New Zealand - Nigeria - Norway - Papua New Guinea - Peru - Philippines - Poland - Portugal - Puerto Rico - Romania - Singapore - Slovenia - Spain - South Africa - Sweden - Switzerland - Thailand - Turkey - Uganda - UK - USA - Venezuela

DIGITAL VS PRINT MARKETING

Digital marketing is the most effective way get any aircraft in front of buyers;
Instant and global reach in real time.
Effective and competitive, more bang for buck.
Few word or image limits.
Updates are communicated to market instantly.
Fast and powerful search tools.

HISTORY MILESTONES

1999  Southern Aircraft Sales was founded in Christchurch, New Zealand by entrepreneur, pilot and aircraft owner Justin Sollitt.  The business operated part time in trading and leasing light aircraft. 

2003  The business was incorporated and digitised. With considerable full time drive Southern Aircraft Sales Ltd (SASL) quickly became a leading aviation brokerage in the Australasia / Pacific region.

2004  Aircraft valuations were added to SASL professional business services. 

2005  International aircraft delivery was added to the aircraft brokerage services.

2012  Classified adverts were added to SASL business services in tandem with the traditional aircraft brokerage.

2013  Classified advertising worldwide became the primary business.

Founder Justin Sollitt reflects;
"Southern Aircraft Sales is best known for breaking the mould of traditional aircraft and helicopter dealers in the Australasia / Pacific region in the early 2000s, by pioneering a purely digital aircraft brokerage that operated at a time when the internet was in its infancy and the concept of 'ecommerce' was largely unheard of."

"Back then websites were the poor cousin to traditional for sale yards and print advertising across the whole transport industry, and what SASL had developed was scorned as amateurish and avant-guard. Today all that has since become the global industry standard."

"Notwithstanding, even what SASL was developing 25 years ago is now largely obsolete and the business has to continually evolve to stay ahead."